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For videographers and editors

How to sell LUTs and video filters on Instagram, while you sleep.

Stop emailing download links by hand every time someone asks for your grade. Ask followers to comment LUT, and okan replies to each of them, sends the LUT pack with a Buy button, takes the payment over UPI or card, and delivers the file.

Start selling LUTs and video filtersPricing
11:52

your.handle

Instagram

a.follower LUT? this grade is insane

your.handle Check your DMs 💌

your.handle replied to your comment

Golden Hour pack — 8 LUTs for Premiere, Resolve and CapCut. ₹499, tap Buy 🎬

Golden Hour LUT Pack

₹499 · PDF

Buy ₹499

Payment done

✓ Paid ₹499 · UPI

Payment done

Golden-Hour-LUT-Pack.pdfTap to download
Illustration

The setup

Selling LUTs and video filters from your comments, step by step

About ten minutes, once. After that it runs on every matching comment.

  1. 01 · The ask

    Ask for “LUT”

    Say it in the reel and the caption: “Comment LUT and I’ll send it to you.” Split-screen before-and-after reels are the ask. Put the keyword on screen in the last second.

  2. 02 · The product

    Upload what the buyer gets

    A PDF with the download link to your .cube files (for example a shared cloud folder) and install steps for each editor. okan delivers PDFs, not ZIP files.

  3. 03 · The automation

    Write the reply and the DM

    Choose the post, set the keyword to LUT, and write the DM. For example: “Golden Hour pack — 8 LUTs for Premiere, Resolve and CapCut. ₹499, tap Buy 🎬”

Questions

Selling LUTs and video filters: what people ask

Can I upload the .cube files directly?
Not today — okan delivers PDFs up to 25 MB. A PDF with the download link and install steps works well and costs you nothing extra.
Can one reel sell to thousands of people?
Yes. okan replies to every matching comment; the only ceiling is your plan’s monthly reply limit.
How do buyers pay?
The Buy button in the DM opens a Razorpay checkout. They can pay with UPI or card.
When do I get the money?
Buyers pay okan through Razorpay. You ask for a settlement whenever you like, and it is paid out within 72 hours on Free or 24 hours on Pro.

Also selling

Your next LUT pack sells itself.

Free to start. okan only takes a small fee when a buyer pays.

Start freeSee how it works

Instagram Business or Creator account · no Facebook Page needed